Business Quote by Warren Buffett
“Time is the friend of the wonderful business. It's the enemy of the lousy business. If you're in a lousy business for a long time, you're going to get a lousy result, even if you buy it cheap. If you're in a wonderful business for a long time, even if you pay a little too much going in, you're going to get a wonderful result if you stay in a long time.”
About This Quote
Source Speech: Annual Shareholders Meeting, Warren Buffett, 1998
Long‑term success depends on the quality of the business; good businesses improve with time, bad ones deteriorate.
In simple terms: Good businesses thrive, bad ones suffer over time.
Invest in quality and stay the course.
Themes
Mood
Type
When to use this quote
- long‑term investing
- business evaluation
- portfolio decisions
Key Concepts
Questions to Reflect On
- How do you assess business quality?
- What signals indicate a business will improve with time?
Even good businesses can falter without proper management.