Anything Quote by Tony Hawk
“If you look at the success of snowboarding in the Winter Games and how that's brought a more youthful edge to the Olympics in general, they don't have that with the Summer Games. They don't have anything that's drawing in a younger viewership.”
About This Quote
The Winter Games attract younger audiences through fresh, dynamic sports like snowboarding, while the Summer Games lack comparable youthful appeal.
In simple terms: Winter sports bring youth; Summer lacks it.
Introduce innovative, youth‑focused events to the Summer Games.
Themes
Mood
Type
When to use this quote
- Olympic programming
- sports marketing
- event planning
- youth outreach
- broadcast strategy
Key Concepts
Questions to Reflect On
- How can the Summer Games modernize without losing tradition?
- What sports could capture younger viewers?
Traditional Summer sports may resist change and risk alienating existing fans.