Apprehension Quote by Susan Cain
“Psychologists usually offer three explanations for the failure of group brainstorming. The first is social loafing: in a group, some individuals tend to sit back and let others do the work. The second is production blocking: only one person can talk or produce an idea at once, while the other group members are forced to sit passively. And the third is evaluation apprehension, meaning the fear of looking stupid in front of one's peers.”
About This Quote
Source Talk: The Power of Introverts, Susan Cain, 2012
Group brainstorming often fails due to social loafing, production blocking, and fear of judgment, limiting idea generation.
In simple terms: Brainstorming can be hampered by social dynamics.
Key Takeaway
Use structured techniques to ensure equal participation.
Themes
psychology
teamwork
creativity
Mood
reflective
analytical
Type
leadership
team dynamics
When to use this quote
- team meetings
- workshops
- innovation sessions
Key Concepts
social loafing
production blocking
evaluation apprehension
Questions to Reflect On
- What methods can reduce fear of judgment?
- How can silence be turned into contribution?
A Different Perspective
If participants feel unsafe, they may still withhold ideas.
