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Apple Quote by Scott Galloway

“lust for Apple-branded goods has given the company its” quote by Scott Galloway
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““lust for Apple-branded goods has given the company its””

Scott Galloway

About This Quote

Source Book: The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google, 2017

The strong desire for Apple products has become a defining characteristic of the brand.

In simple terms: Apple's brand drives intense consumer desire.

Key Takeaway

Recognize brand influence.

Themes

branding consumer behavior technology culture

Mood

analytical critical

Type

business inspirational

When to use this quote

  • advertising
  • product design
  • social media influence
  • consumer education

Key Concepts

Brand loyalty psychology of desire market dynamics

Questions to Reflect On

  • Why are you drawn to this brand?
  • How does branding affect your choices?
A Different Perspective

Brand obsession can limit critical thinking.

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