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Clients Quote by Richard Branson

“You should not build your customer service system on the premise that your organisation will never question the whims of your clients.” quote by Richard Branson
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“You should not build your customer service system on the premise that your organisation will never question the whims of your clients.”

Richard Branson

About This Quote

Source Speech: Virgin Group Annual Meeting, 2020

Customer service should not be built on the assumption that client demands are always right; flexibility and questioning are needed.

In simple terms: Don’t assume customers are always right.

Key Takeaway

Balance client needs with organizational values.

Themes

customer service leadership ethics

Mood

strategic thoughtful

Type

analytical practical

When to use this quote

  • call centers
  • product design
  • policy development
  • client negotiations

Key Concepts

business strategy decision making

Questions to Reflect On

  • When should you challenge a client request?
  • How do you keep service quality while questioning demands?
A Different Perspective

Clients may have legitimate needs that must be met.

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