Brands Quote by Reid Hoffman
“People will be discovering that the Internet helps their career. One of my theses is that every individual is now a small business; how you manage your own personal career is the exact way you manage a small business. Your brand matters. That is how LinkedIn operates.”
About This Quote
Source Speech: LinkedIn Founder Talk, 2015
Treating your personal career like a small business means branding, strategic networking, and value creation.
In simple terms: Your career is a business.
Key Takeaway
Build your brand and manage it like a company.
Themes
career
branding
entrepreneurship
networking
Mood
motivational
strategic
Type
advice
inspirational
When to use this quote
- job hunting
- freelancing
- consulting
- online presence
- career transition
Key Concepts
personal branding
business mindset
value proposition
Questions to Reflect On
- How can you differentiate your personal brand?
- What business practices can you apply to your career?
A Different Perspective
Your brand may not outweigh skill or experience in some fields.
![“I don't feel the need to brand myself in that way [social media]. But as a means to share information and raise awareness of things, I think these social-networking platforms are unprecedented.” quote by Scarlett Johansson](https://sms4smile.com/quotes/img-quotes/3d9/scarlett-johansson-2233_awareness_i-don-t-feel-the-need-to-brand-myself-in_11641.jpg)
![“What are you for? It may be, to a degree, consoling that white brothers and sisters did not vote for [Donald] Trump, and do not participate in that brand of animus, that gas-bagging of enormous bigotry.” quote by Michael Eric Dyson](https://sms4smile.com/quotes/img-quotes/01d/michael-eric-dyson-1424_animus_what-are-you-for-it-may-be-to-a-degree-c_14940.jpg)
