Certain Quote by Phil Crosby
“If anything is certain, it is that change is certain. The world we are planning for today will not exist in this form tomorrow.”
About This Quote
Source Book: Quality Is Free, Philip B. Crosby, 1979
Change is inevitable; plans must adapt because the future will differ from today.
In simple terms: Change is certain.
Key Takeaway
Plan flexibly for unknown futures.
Themes
change
planning
uncertainty
Mood
pragmatic
forward‑looking
Type
strategic
motivational
When to use this quote
- business strategy
- project management
- personal goal setting
- policy development
Key Concepts
Systems theory
risk management
future studies
Questions to Reflect On
- How can you build resilience to unexpected change?
- What strategies keep plans relevant?
A Different Perspective
Overemphasizes certainty of change, ignoring stability periods.
