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Architecture Quote by Paul Rand

“If I was influenced by anything, it was architecture: structure…” quote by Paul Rand — Download Open image

“If I was influenced by anything, it was architecture: structure having to do with logic. If you don't do it right, the whole thing is going to cave in. In a certain sense, you can carry that to graphic design. Fortunately, however, nobody is going to die if you do it wrong.”

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Architecture Caves Certain Design Engineering Graphic Graphic design Logic Right Structure Whole

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Being good is more important than being original. Originality is a product, not an intention.

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In the Orthodox religion, you don't draw the human figure. It's against the rules.

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Everything is design. Everything!

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“In essence, it is not what it looks like but what it does that defines a symbol.”

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Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.

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