Business Quote by Mo Abudu
“It was important to me to change the narrative. It's important because it has an impact on everything you do. It doesn't matter who you are or what business you are running. You would always be seen as some African from the bush trying to run a bank. But we do these things successfully and we shouldn't be seen as second rate. That is the message that we are putting out there.”
About This Quote
Changing the narrative reshapes impact and perception, regardless of identity or business, demanding equal respect.
In simple terms: Altering stories changes how we’re seen and treated.
Key Takeaway
Rewrite narratives for equal respect.
Themes
representation
identity
empowerment
Mood
determined
hopeful
Type
motivational
social
When to use this quote
- branding
- public speaking
- policy advocacy
Key Concepts
media influence
social change
leadership
Questions to Reflect On
- What narrative about you needs change?
- How can you influence others’ perceptions?
A Different Perspective
Changing narratives can face resistance; requires persistence.
![“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once, for example, when I was just starting out in the food business, I was hired by the caper people to develop a lot of recipes using capers, and it was weeks of…” quote by Nora Ephron](https://sms4smile.com/quotes/img-quotes/d79/nora-ephron-1217_business_s-ometimes-when-you-are-a-food-person-th_980.jpg)
![“If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State.” quote by Bertrand Russell](https://sms4smile.com/quotes/img-quotes/bad/bertrand-russell-69_acquire_if-the-state-does-not-acquire-supremacy_1379.jpg)