Automobile Quote by Michael Gerber
“Have you ever noticed the fact that once you begin to think about something, you see it everywhere? Anyone who has ever begun the search for a new automobile can attest, from the moment you Google it, you begin to pass that model in traffic everywhere. Of course, they were there the whole time; we simply didn't have them at top of mind.”
About This Quote
When you focus on something, your brain filters information, making it appear more often.
In simple terms: Thinking about something makes it seem everywhere.
Notice how focus shapes perception.
Themes
Mood
Type
When to use this quote
- shopping for a car
- research projects
- learning new skill
- media consumption
Key Concepts
Questions to Reflect On
- How does this affect decision making?
- Can you trust what you notice?
It may be a mental shortcut, not actual prevalence.