Media Quote by Marshall McLuhan
“New media may at first appear as mere codes of transmission for older achievement and established patterns of thought. But nobody could make the mistake of supposing that phonetic writing merely made it possible for the Greeks to set down in visual o”
About This Quote
New media initially seem like simple transmission tools extending past achievements, yet they fundamentally reshape cognition and cultural patterns.
In simple terms: Media reshape thought, not just convey it.
Media are cognitive extensions.
Themes
Mood
Type
When to use this quote
- adopting a new platform
- teaching with digital tools
- analyzing social media trends
- designing communication strategies
Key Concepts
Practical Applications
- media literacy curricula
- strategic communication planning
Questions to Reflect On
- How does a medium influence the way we think?
- What are the hidden effects of adopting new technology?