All media work us over completely. They are so pervasive in their personal, political, economic, aesthetic, psychological, moral, ethical, and social consequences… — Marshall McLuhan Copy Share Image
I am not a "culture critic" because I am not in any way interested in classifying cultural forms. I am a metaphysician,… — Marshall McLuhan Copy Share Image
The products of modern science are not in themselves good or bad; it is the way they are used that determines their… — Marshall McLuhan Copy Share Image
The tribalizing power of the new electronic media, the way in which they return to us to the unified fields of the… — Marshall McLuhan Copy Share Image
The only way to recover the old world is to induce the media into vomiting it back up. — Marshall McLuhan Copy Share Image
Einstein pronounced the doom of continuous or 'rational' space, and the way was made clear for Picasso and the Marx Brothers and… — Marshall McLuhan Copy Share Image
Persons grouped around a fire or candle for warmth or light are less able to pursue independent thoughts, or even tasks, than… — Marshall McLuhan Copy Share Image
When two seemingly disparate elements are imaginatively poised put in apposition in new and unique ways, startling discoveries often result. — Marshall McLuhan Copy Share Image
Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments. — Marshall McLuhan Copy Share Image
The spoken word was the first technology by which man was able to let go of his environment in order to grasp… — Marshall McLuhan Copy Share Image
Ads push the principle of noise all the way to the plateau of persuasion. They are quite in accord with the procedures… — Marshall McLuhan Copy Share Image
The new media are not ways of relating to us the 'real' world; they are the real world and they reshape what… — Marshall McLuhan Copy Share Image
The past went that-a-way. When faced with a totally new situation, we tend always to attach ourselves to the objects, to the… — Marshall McLuhan Copy Share Image
New media may at first appear as mere codes of transmission for older achievement and established patterns of thought. But nobody could… — Marshall McLuhan Copy Share Image
Physiologically, man in the normal use of technology (or his variously extended body) is perpetually modified by it and in turn finds… — Marshall McLuhan Copy Share Image
I am resolutely opposed to all innovation, all change, but I am determined to understand what’s happening. Because I don’t choose just… — Marshall McLuhan Copy Share Image
Language always preserves a play or figure/ground relation between experience, and perception and its replay in expression. — Marshall McLuhan Copy Share Image
I am curious to know what would happen if art were suddenly seen for what it is, namely, exact information of how to rearrange… — Marshall McLuhan Copy Share Image
With the arrival of electric technology, man has extended, or set outside himself, a live model of the central nervous system itself. To the… — Marshall McLuhan Copy Share Image
“The constant broadcast and reception of ghostly images via radio and television, according to this notion, had weakened the sense, particularly among youth, of… — Marshall McLuhan Copy Share Image
Every innovation scraps its immediate predecessor and retrieves still older figures – it causes floods of antiques or nostalgic art forms and stimulates the… — Marshall McLuhan Copy Share Image
The family circle has widened. The worldpool of information fathered by the electric media--movies, Telstar, flight--far surpassesany possible influence mom and dad can now… — Marshall McLuhan Copy Share Image
Like primitive, we now live in a global village of our own making, a simultaneous happening. It doesn't necessarily mean harmony and peace and… — Marshall McLuhan Copy Share Image
Professionalism is environmental. Amateurism is anti-environmental. Professionalism merges the individual into patterns of total environment. Amateurism seeks the development of the total awareness of… — Marshall McLuhan Copy Share Image
The visual power of the phonetic alphabet is the translate other languages into itself is part of its power to invade right hemisphere (oral)… — Marshall McLuhan Copy Share Image
New media may at first appear as mere codes of transmission for older achievement and established patterns of thought. But nobody could make the… — Marshall McLuhan Copy Share Image
