Business Quote by Jo Swinson
“If you look at the role models that are out there, the women that tend to be photographed tend to be actresses and models, whereas the men are often in the media because of what they do in terms of business and sport.”
About This Quote
Source Speech: Women in Leadership Conference, 2018
Women are often highlighted for appearance, while men are recognized for achievements, reflecting gender bias in media representation.
In simple terms: Media often values women for looks, men for deeds.
Key Takeaway
Challenge stereotypes and promote achievement-focused coverage.
Themes
gender bias
media representation
role models
equality
Mood
critical
inspired
Type
social critique
advocacy
When to use this quote
- advertising
- news coverage
- social media
- career advancement
Key Concepts
visibility
representation
stereotype reinforcement
Questions to Reflect On
- What steps can media take to balance representation?
- How does this bias affect young people's aspirations?
A Different Perspective
Changing media narratives is slow and faces entrenched industry habits.
![“[S]ometimes, when you are a food person, the possible irrelevance of what you are doing doesn’t cross your mind until it’s too late. (Once, for example, when I was just starting out in the food business, I was hired by the caper people to develop a lot of recipes using capers, and it was weeks of…” quote by Nora Ephron](https://sms4smile.com/quotes/img-quotes/d79/nora-ephron-1217_business_s-ometimes-when-you-are-a-food-person-th_980.jpg)
![“If the State does not acquire supremacy over [vast private] enterprises, it becomes their puppet, and they become the real State.” quote by Bertrand Russell](https://sms4smile.com/quotes/img-quotes/bad/bertrand-russell-69_acquire_if-the-state-does-not-acquire-supremacy_1379.jpg)