Death Quote by Jerome Groopman

Reducing the thinking required to take the next action increases the likelihood of the desired behavior occurring unconsciously.

— Nir Eyal

Behavioral research increasingly confirms what one might suspect: when confronted with a long-term catastrophic problem which requires short-term unpleasant consequences, many people will try…

— Zeynep Tufekci

A Powerful Motivator: The Fear of Regret:

— Ritu Ghatourey

Loss aversion is a really disproportionate anxiety about stuff that doesn't matter very much. So for instance, if you lose $5, you feel really…

— Tim Harford

“Living on through loss seems by contrast as bad or worse; it means experiencing environmental deterioration, steady decline in human well-being, and increasing constraint…

— Frederick Buell

Impulsiveness leads to regret.

— Melchor Lim

As beings who cannot know the outcome of any particular action, it is difficult for us to act in a way that will be…

— Andre Alexis

“Mark Twain didn’t dabble in psychological focus groups, but he certainly knew something about human nature when he wrote, “Twenty years from now you…

— Chip Conley

A habit of finding pleasure in thought rather than action is a safeguard against unwisdom and excessive love of power, a means of preserving…

— Bertrand Russell

Years of research show us that the less control a person feels over an aversive stimuli coming at them, the more likely they are…

— John Medina

“Too often we react emotionally, get despondent, and lose our perspective. All that does is turn bad things into really bad things. Unhelpful perceptions…

— Ryan Holiday

“Almost 99.99% people will discourage you in life. It is either due to their anger for something, restlessness, or fear of failure of their…

— Shivam Chaudhary