Business Quote by James Laver
“The erogenous zone is always shifting, and it is the business of fashion to pursue it, without ever catching it up.”
About This Quote
Source Book: Fashion: Its Social Significance, 1939
Fashion constantly adapts to shifting desires; chasing trends is an endless pursuit.
In simple terms: Fashion is always changing.
Adapt to evolving tastes without chasing every trend.
Themes
Mood
Type
When to use this quote
- wardrobe updates
- brand strategy
- media analysis
- personal styling
Key Concepts
Questions to Reflect On
- How do you stay authentic amid trends?
- When is it okay to ignore fashion shifts?
Constant adaptation can cause consumer fatigue and waste.