““Kroger, one of the largest supermarket chains in the United States, use high–low pricing. For example, during the run-up to 2011 Thanksgiving, Kroger sold turkey cheaper than other retailers, at $0.98/pound. By providing the lowest price on the most compared product they got people to shop at their stores, and made their profit on potatoes, yams and other holiday items that were priced higher than at other retailers.””
