Business Quote by George Mikan
“Back in those old days, I'd arrive by train or plane a day or two ahead of the team to promote the game. They'd take me to a hotel and I'd do interview after interview to try to drum up business and sell tickets.”
About This Quote
The speaker describes early sports promotion travel, using trains or planes to arrive early, staying in hotels, and doing extensive media interviews to sell tickets.
In simple terms: Travel and media were used to promote games.
Leverage early media for outreach.
Themes
Mood
Type
When to use this quote
- team travel planning
- media outreach
- ticket sales strategy
Key Concepts
Questions to Reflect On
- How would you promote a game today?
- What media are most effective now?
Modern digital channels have changed tactics.