Add Quote by Geoffrey Moore
“Smart mobile phones connect you with 1 billion users worldwide, basically for free - you don't pay for the phone, you don't pay for the Internet, you don't pay for the wireless connectivity. Social networks let you add a new customer or a new agent, again for free.”
About This Quote
Source Article: Crossing the Chasm, 1991
Mobile phones and social networks provide near‑free global connectivity, enabling cost‑free customer acquisition and networking.
In simple terms: Free connectivity lets you reach many people.
Key Takeaway
Leverage free digital tools for outreach.
Themes
technology
networking
marketing
Mood
optimistic
strategic
informative
Type
business
technological
When to use this quote
- startup growth
- remote sales
- customer support
Key Concepts
digital connectivity
network effects
cost reduction
Questions to Reflect On
- What risks arise from depending on free platforms?
- How can you diversify outreach channels?
A Different Perspective
Reliance on free services can be unstable if policies change.
