Bullets Quote by Gary Hamel
“Somewhere out there is a bullet with your company's name on it. Somewhere out there is a competitor, unborn and unknown, that will render your strategy obsolete. You can't dodge the bullet – you're going to have to shoot first. You're going to have to out-innovate the innovators.”
About This Quote
Source Speech: Business Innovation Forum, Gary Hamel, 2015
Companies must anticipate unseen competition and proactively innovate, rather than reactively dodge threats.
In simple terms: Anticipate rivals and innovate first.
Stay ahead by creating new value.
Themes
Mood
Type
When to use this quote
- product development
- R&D
- scenario planning
- risk management
Key Concepts
Questions to Reflect On
- What emerging threats could affect your business?
- How can you foster a culture of proactive innovation?
Innovation requires resources and may fail; not all threats are predictable.