Approval Quote by Edward Bernays

“Any person or organization depends ultimately on public approval, and is therefore faced with the problem of engineering the public's consent to a program or goal.” quote by Edward Bernays — Download Open image

“Any person or organization depends ultimately on public approval, and is therefore faced with the problem of engineering the public's consent to a program or goal.”

Edward Bernays

★ ★ ★ ★ ★ 4.7 out of 5 (10 ratings)

Approval Consent Depends Engineering Goal Goals Organization Persons Problem Program

More by Edward Bernays

The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society.

Edward Bernays

Image

The American motion picture is the greatest unconscious carrier of propaganda in the world today. It is a great distributor for ideas and opinions. The motion picture can standardize the ideas and habits of a nation. Because pictures are made to meet market demands, they reflect, emphasize and even exaggerate broad popular tendencies, rather than stimulate new ideas and opinions.…

Edward Bernays

If we understand the mechanisms and motives of the group mind, it is now possible to control and regiment the masses according to our will without their knowing it In almost every act of our daily lives, whether in the sphere of politics or business, in our social conduct or our ethical thinking, we are dominated by the relatively small…

Edward Bernays

Small groups of persons can, and do, make the rest of us think what they please about a given subject. But there are usually…

Edward Bernays

Image

The invisible government tends to be concentrated in the hands of the few because of the expense of manipulating the social machinery which controls…

Edward Bernays

Image

The only difference between 'propaganda' and 'education,' really, is in the point of view. The advocacy of what we believe in is education. The…

Edward Bernays

Image

The best defense against propaganda: more propaganda.

Edward Bernays

Image

Our invisible governors are, in many cases, unaware of the identity of their fellow members in the inner cabinet.

Edward Bernays

Image

The counsel on public relations is not an advertising man but he advocates for advertising where that is indicated. Very often he is called…

Edward Bernays

Image

Vast numbers of human beings must cooperate in this manner if they are to live together as a smoothly functioning society.

Edward Bernays

Image

We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of.

Edward Bernays

Image

I believe that competition in the future will not be only an advertising competition between individual products or between big associations, but that it…

Edward Bernays

Image

Explore all 47 Edward Bernays quotes

More Approval quotes

Anyone who's read my 'Terror in the Skies' series knows that I have not been writing with an eye toward approval from any government…

Annie Jacobsen

Image

we need not avoid our active lives, but simply bring to them a new vision and shift of gravity. for in the center we…

Sue Monk Kidd

Image

Lean too much on the approval of people, and it becomes a bed of thorns

Tehyi Hsieh

Image

But I always reassure them that as far as my contractual rights can go, I will protect them and make sure that they have…

Jay Roach

Image

Growing up in that fashion is a breeding ground for insecurity and doubt; it also leaves you questioning motives. It took me a long…

Damon Runyon

Image

A year ago, my approval rating was in the 30s, my nominee for the supreme court had just withdrawn, and my vice president had…

George W. Bush

Image

Approval is a greater motivator than disapproval, but we have to disapprove on occasion when we correct. It’s necessary. I make corrections only after…

John Wooden