Absurd Quote by Daniel Kahneman
“People just hate the idea of losing. Any loss, even a small one, is just so terrible to contemplate that they compensate by buying insurance, including totally absurd policies like air travel.”
About This Quote
Source Book: Thinking, Fast and Slow, 2011
People fear loss so much they over‑protect themselves, often buying unnecessary insurance.
In simple terms: Loss aversion drives irrational buying.
Recognize and balance risk protection.
Themes
Mood
Type
When to use this quote
- financial planning
- health insurance
- travel
- business strategy
Key Concepts
Questions to Reflect On
- How does loss aversion affect your choices?
- What risks are worth insuring?
Over‑insurance can waste resources and limit flexibility.