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Attractive Quote by Daniel Kahneman

“An investment said to have an 80% chance of success sounds far more attractive than one with a 20% chance of failure. The mind can't easily recognize that they are the same.” quote by Daniel Kahneman
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“An investment said to have an 80% chance of success sounds far more attractive than one with a 20% chance of failure. The mind can't easily recognize that they are the same.”

Daniel Kahneman

About This Quote

Source Book: Thinking, Fast and Slow, 2011

People misjudge probabilities, preferring high‑chance success over low‑chance failure, even when odds are equal.

In simple terms: We misread equal odds.

Key Takeaway

Recognize bias in risk assessment.

Themes

cognition bias probability

Mood

analytical cautious

Type

educational informative

When to use this quote

  • investment decisions
  • medical choices
  • policy planning
  • personal finance

Key Concepts

prospect theory risk perception

Questions to Reflect On

  • How do you correct probability bias?
  • What tools help evaluate equal odds?
A Different Perspective

Bias can lead to suboptimal choices.

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