Awareness Quote by Chuck Green

Good design is a Renaissance attitude that combines tech, cognitive science, human need and beauty to produce something.

— Paola Antonelli

Good design is a great combination of common sense, unusual imagination, clarity of purpose–with a prerequisite knowledge of structure, values, color, aesthetic insight and…

— Millard Sheets

The difference between good design and great design is INTELLIGENCE

— Tibor Kalman

Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.

— Dieter Rams

“Two of the most important characteristics of good design are discoverability and understanding.”

— Donald A. Norman

Good design is innovative 2. Good design makes a product useful 3. Good design is aesthetic 4. Good design makes a product understandable 5.…

— Dieter Rams

Design is the underlying skill that activates innovation. If you want to innovate, you've got to design.

— Marty Neumeier

Good design is a lot like clear thinking made visual.

— Edward Tufte

Good design is a matter of discipline. It starts by looking at the problem and collecting all the available information about it. If you…

— Massimo Vignelli

Good design is clear thinking made visible, bad design is stupidity made visible

— Edward Tufte

Design is about creating spaces for people to enjoy and of course, creating moments where you elevate the spirit, but 'design for good' is…

— Cameron Sinclair

Good design is innovative Gives a product utility Is aesthetic Makes a product easy to understand Is unobtrusive Is honest Is long-lived Is consistent…

— Dieter Rams