Media Content Quotes by Henry Jenkins

More Quotes by Henry Jenkins

Henry Jenkins has 16 quotes on this site. A few more worth reading:

• If old consumers were assumed to be passive, then new consumers are active. If old consumers were predictable and stayed where you…
• Although we've used the concept brand communities a couple of times, it's important to reiterate that communities aren't created, they are courted.…
• Humans do not engage in activities that are meaningless. If you think you see people doing things you find meaningless, look again…
• The key is to produce something that both pulls people together and gives them something to do.
• From American Idol to The Matrix participatory media - where old and new media converge by involving fans - is influencing our…
• We want to raise a generation of kids who have a mouse in one hand and a book in the other,
• Just as we would not traditionally assume that someone is literate if they can read but not write, we should not assume…
• Participatory culture shifts the focus of literacy from one of individual expression to community involvement.
• That changes your whole perception of the film, your perception of the ending...The challenge for us, especially with the Lord of the…
• Transmedia storytelling represents a process where integral elements of a fiction get dispersed systematically across multiple delivery channels for the purpose of…
• When I first started you would pitch a story because without a good story, you didn't really have a film. Later, once…
• Piracy often reflects market failures on the part of producers rather than moral failures on the part of consumers.

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