Average Reader Quotes by Claude C. Hopkins

More Quotes by Claude C. Hopkins

Claude C. Hopkins has 47 quotes on this site. A few more worth reading:

• People don't buy from clowns.
• The man who wins out and survives does so only because of superior science and strategy.
• The only purpose of advertising is to make sales. It is profitable or unprofitable according to its actual sales.
• Picture what others wish to be, not what they may be now
• Never be led in new paths by the blind
• The compass of accurate knowledge directs the shortest, safest, cheapest course to any destination
• Scientific advertising has altered many old plans and conceptions. It has proved many long established methods to be folly
• In the old days, advertisers ventured on their own opinions. The few guess right, the many wrong. Those were the time of…
• Almost any questions can be answered,cheaply, quickly and finally, by a test campaign. And that's he way to answer them - not…
• We cannot go after thousands of men until we learn now to win one
• Don't, to gain general and useless attention, sacrifice the attention that you want
• Platitudes and generalities roll of the human understanding like water from a duck

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