Problems breed problems, and the lack of a disciplined method of openly attacking them breeds more problems. — Phil Crosby Attacking Copy Share Image
Quality management is needed because nothing is simple anymore, if indeed it ever was. — Phil Crosby Ifs Copy Share Image
People are conditioned to believe that error is inevitable.... However, we do not accept the same standard when it comes to our… — Phil Crosby Accepting Copy Share Image
Quality is such an attractive banner that sometimes we think we can get away with just waving it, without doing the hard… — Phil Crosby Achieve Copy Share Image
If we deliver on time, but the product has defects, we have not delivered on time. — Phil Crosby Defects Copy Share Image
Making a wrong decision is understandable. Refusing to search continually for learning is not. — Phil Crosby Decision Copy Share Image
In a true zero-defects approach, there are no unimportant items. — Phil Crosby Approach Copy Share Image
Eliminating what is not wanted or needed is profitable in itself. — Phil Crosby Eliminating Copy Share Image
Very few of the great leaders ever get through their careers without failing, sometimes dramatically. — Phil Crosby Careers Copy Share Image