“No matter how good or successful you are or how clever or crafty, your business and its future are in the hands… — Akio Morita Business Copy Share Image
“Mistakes and miscalculations are human and normal, and viewed in the long run they have not damaged the company. I do not… — Akio Morita Business Copy Share Image
I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free… — Akio Morita Atmosphere Copy Share Image
“I have always believed that a trademark is the life of an enterprise and that it must be protected boldly. A trademark… — Akio Morita Business Copy Share Image
Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative. — Akio Morita Be creative Copy Share Image
A company will get nowhere if all of the thinking is left to management. — Akio Morita Business Copy Share Image
We treat employees as a member of the family. If management take the risk of hiring them, we have to take the… — Akio Morita Employee Copy Share Image
Of course we have to make a profit, but we have to make a profit over the long haul, not just the… — Akio Morita Consistently Copy Share Image
When I find an employee who turns out to be wrong for the job, I feel it is my fault because I… — Akio Morita Decision Copy Share Image
Americans make money by playing `money games,' namely mergers, acquisitions, by simply moving money back and forth ... instead of creating and… — Akio Morita Acquisition Copy Share Image
We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart's desire… — Akio Morita Capacity Copy Share Image
From a management standpoint, it is very important to know how to unleash people's inborn creativity. My concept is that anybody has… — Akio Morita Ability Copy Share Image
In the long run, no matter how good or successful you are or how clever or crafty, your business and its future… — Akio Morita Business Copy Share Image
The only sure thing is that in business there are no sure things. — Akio Morita Business Copy Share Image
Advertising and promotion alone will not sustain a bad product or a product that is not right for the times. — Akio Morita Advertising Copy Share Image
We all learn by imitating, as children, as students, as novices in the world of business. And then we grow up and… — Akio Morita Ability Copy Share Image
There are three creativities: creativity in technology, in product planning, and in marketing. To have any one of these without the others… — Akio Morita Business Copy Share Image
Japanese attitudes toward work seem to be critically different from American attitudes. — Akio Morita Attitude Copy Share Image
My solution to the problem of unleashing creativity is always to set up a target. The best example of this was the… — Akio Morita Apollo Copy Share Image
We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private… — Akio Morita Believe Copy Share Image
All you need is the best product in the world, the most efficient production in the world and global marketing. — Akio Morita Efficient Copy Share Image
