Six months after we started, in 1964, there was a day when we sold only seven sandwiches. If we'd taken all the… — Fred DeLuca Copy Share Image
Everybody eats three times a day; it's only a question of where they choose to eat. The longer-term trends are people eat… — Fred DeLuca Copy Share Image
I tell everybody there are only three things that we do. We build sales at the store level, we build profits at… — Fred DeLuca Copy Share Image
Back when we started, people didn't even know what a submarine sandwich was. The product was only sold in a few markets. — Fred DeLuca Copy Share Image
Profit or perish... There are only two ways to make money: increase sales and decrease costs. — Fred DeLuca Copy Share Image
I know a lot of people at some point in their business careers decide they'll just cash in and do something else, but for… — Fred DeLuca Copy Share Image
The people who come to work deserve to be paid properly, and there's no excuse. I could understand someone making a small error, but… — Fred DeLuca Copy Share Image
The franchisees are uniquely in touch at the local level. They see what's going on in their communities in a way we couldn't ever… — Fred DeLuca Copy Share Image
By and large, we're a bread-eating culture. People like sandwiches. We don't really over-think that one. — Fred DeLuca Copy Share Image
When we first started the company, I didn't have any thoughts of franchising. We just had company-owned stores. — Fred DeLuca Copy Share Image
I don't have much of a bucket list. I don't have a lot of needs and desires. — Fred DeLuca Copy Share Image
I went to school because I was supposed to. I did pre-med because my mum thought it was a good idea. — Fred DeLuca Copy Share Image
We have always had many more franchisee candidates than available locations. — Fred DeLuca Copy Share Image
The United States is a huge market, and once you get rolling, you can replicate that model over and over pretty easily. Your supply… — Fred DeLuca Copy Share Image
I was 17 years old when I built the first store... A very simple, basic store with a basic counter - not very much… — Fred DeLuca Copy Share Image
From my point of view, my job is just to work hard for our franchisees, so they can maintain the position they're in, and… — Fred DeLuca Copy Share Image
