Anything that has low certainty or has a lot of impact should be tested early. — Scott D. Anthony Copy Share Image
The need to be thoughtful about experiment design is particularly acute within large companies, since some of the behaviors, such as having small teams and tapping into low-cost resources to maximize flexibility, won't come naturally to many people inside huge… — Scott D. Anthony Copy Share Image
I think the most important thing to do is to recognize the fundamentally different circumstances of pursuing growth. — Scott D. Anthony Copy Share Image
Every leader needs to watch what teenagers or startup companies - or startup companies headed by teenagers - are doing today, because many of… — Scott D. Anthony Copy Share Image
In the strengthening the core job, a leader can draw on their past experiences. After all, in most cases they did the job of… — Scott D. Anthony Copy Share Image
If you are a large company and you want to do something unique, you almost by definition have to tap onto the core business… — Scott D. Anthony Copy Share Image
You still want to be thoughtful about what you do, no doubt, but you have to learn through trial-and-error experimentation as well. — Scott D. Anthony Copy Share Image
It takes a great deal of humility to recognize you have made a wrong turn on the road to successful innovation, but better to… — Scott D. Anthony Copy Share Image
“Creating a new business from scratch is hard, but executives of incumbents have the dual challenge of creating new businesses while simultaneously staving off… — Scott D. Anthony Copy Share Image
The most important thing here is to largely ignore what customers say, and instead watch what they do or track where they spend money. — Scott D. Anthony Copy Share Image
Make sure that you take the time to think about how other companies might respond to your idea, both those companies already in the… — Scott D. Anthony Copy Share Image
Aside from the equivalent of blowing up the lab or letting a pathogen escape, the only failure is spending too long or too much… — Scott D. Anthony Copy Share Image
