“In retrospect, the word “remote control” was ultimately a misnomer. What it finally did was to empower the more impulsive circuits of… — tim wu Copy Share Image
“The more attention the brain pays to a given stimulus, the more elaborately the information will be encoded—and retained.” — John Medina Copy Share Image
“The more attention the brain pays to a given stimulus, the more elaborately the information will be encoded—that is, learned—and retained.” — John Medina Copy Share Image