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Building Quote by Aaron Levie

“Do things that incumbents can't or won't do because it's economically or technically infeasible.” quote by Aaron Levie
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“Do things that incumbents can't or won't do because it's economically or technically infeasible.”

Aaron Levie

About This Quote

Source Speech: Public Talk, 2021

Pursue opportunities that incumbents avoid due to economic or technical infeasibility.

In simple terms: Do what others deem impossible.

Key Takeaway

Identify and exploit underserved niches.

Themes

innovation competition strategy entrepreneurship

Mood

determined forwardlooking

Type

strategic motivational

When to use this quote

  • startup planning
  • product development
  • industry analysis
  • investment scouting

Key Concepts

Disruptive innovation market gaps risk assessment

Questions to Reflect On

  • What markets are ignored by big players?
  • How can you test feasibility efficiently?
A Different Perspective

Incumbents may adapt quickly, eroding advantage.

3.1 out of 5 (8 ratings)

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