Building Quote by Aaron Levie
“All we're really doing is repeating technologies that were tried 10, 20, 30 years ago... it's just that it was too expensive, too unusable, and we didn't have the enabling technologies to make it possible.”
About This Quote
Source Speech: Interview on technology cycles, 2020
Technology repeats past ideas until costs drop and usability improves, then becomes viable.
In simple terms: Old ideas become new when cheaper and easier to use.
Key Takeaway
Watch for emerging tech that was once too costly.
Themes
innovation
technology cycles
cost
usability
Mood
optimistic
analytical
Type
strategic
forecasting
When to use this quote
- startup planning
- product development
- investment decisions
- R&D focus
Key Concepts
diffusion
market readiness
enabling tech
Questions to Reflect On
- What old tech could become viable now?
- How do you identify when a technology is ready?
A Different Perspective
May overlook novel breakthroughs that differ fundamentally from past attempts.
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