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It has taken more than a hundred scientists two years to…

“It has taken more than a hundred scientists two years to find out how to make the product in question; I have been given thirty days to create its personality and plan its launching. If I do my job well, I shall contribute as much as the hundred scientists to the success of this product.” quote by David Ogilvy
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“It has taken more than a hundred scientists two years to find out how to make the product in question; I have been given thirty days to create its personality and plan its launching. If I do my job well, I shall contribute as much as the hundred scientists to the success of this product.”

David Ogilvy

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Even with limited time, contributing creatively to a product can match the impact of many scientists.

In simple terms: Creative effort can equal extensive research.

Key Takeaway

Deliver focused, innovative work quickly.

Themes

creativity deadline impact teamwork

Mood

strategic urgent

Type

professional motivational

When to use this quote

  • product launch
  • marketing campaign
  • tight schedule

Key Concepts

project management innovation

Questions to Reflect On

  • How will you prioritize essential features?
  • What strategies ensure quality under tight deadlines?
A Different Perspective

Time pressure may compromise depth of work.

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