“The laggards spend more on demand generation marketing, whereas the leaders spend more on branding, customer relationships, and infrastructure to support data-driven… — Mark Jeffery Copy Share Image
Ksubi' - the Australian jean brand, they're one of my favourite brands of just clothes and stuff, and the Swedish brand 'Acne',… — ASAP Rocky Copy Share Image
“Online word-of-mouth is very powerful. These days customer service is one of the most important differentiation factors used by customers to pick… — Pooja Agnihotri Copy Share Image
Most learning is social, or what I call the cultural DNA. Everyone knows that word of mouth advertising is the best advertising.… — Stephen Covey Copy Share Image
What seems not yet to have been sufficiently explored is the emancipating potential of the discursive form of psychoanalysis in politics as… — Fernando Haddad Copy Share Image
Companies like Nike already use Graffiti as a standard variety in their marketing campaigns and the first people who read Naomi Klein's… — Johannes Grenzfurthner Copy Share Image
“Just because someone emailed you does not make it an invitation to add them to your email list. Show a greater respect… — Loren Weisman Copy Share Image
I never really got into marketing. I went to school for it, but never pursued it once I got out. Instead, I… — Kevin Nealon Copy Share Image
The point is, this is what happens when advertising and data collection is the dominant business mode. We are encouraged to be… — Astra Taylor Copy Share Image
Universities want to recruit the students that they believe will best represent the university while in school and beyond. Students with a… — Amy Jo Martin Copy Share Image
I think everybody wants to be the best at what they do and for me I was never really there, plus it… — Doc Brown Copy Share Image
“1. 60 percent to existing customers 2. 30 percent to qualified prospects 3. 10 percent to the universe of people you’ve never… — James Dillehay Copy Share Image
It normally takes decades to build a brand... It's the forgetting of the old truth that allows a person to accept a… — Al Ries Copy Share Image
I take a lot of pride in my brand on social media and the other brands that I work with. Social media… — Mandy Rose Copy Share Image
Inevitably, the world of 'communications' / PR / advertising / marketing is full of charlatans flogging snake oil. It is therefore very… — Dominic Cummings Copy Share Image
The illogical man is what advertising is after. This is why advertising is so anti-rational; this is why it aims at uprooting… — Henryk Skolimowski Copy Share Image
We have a long way to go to understand that web analytics is a thinking man's tool, not a solution unto itself.… — Jim Sterne Copy Share Image
“Some creators shy away from systems because they seem overpowering and rigid. However, in reality, strong systems are the only way in… — Laura Busche Copy Share Image
I don't want to do anything and everything. I want to be a brand that, every time I leverage my name, I… — Shilpa Shetty Copy Share Image
Part of how we decide how we allocate our media is we have fairly sophisticated ways of measuring our return on marketing… — Steve Easterbrook Copy Share Image
“Marketing is not what lures a writer to this pursuit. Marketing is the adversary that arrives smuggled inside the Trojan Horse of… — Jane Friedman Copy Share Image
When Balaji decides to release a film, all you will see and hear will be concerning the film - we go all… — Ekta Kapoor Copy Share Image
Advertising, as a single entity capable of creating vast changes in our social structure, simply does not exist. Its impact is too… — Prince William of Hesse-Kassel Copy Share Image
“Your ideal customer should be attracted to the brand that rests on the fabulous culture you created, but they don’t have to… — Amber Hurdle Copy Share Image
Obama was 200 percent advertising. I promote myself to sell my brands. Because now I am a kind of celeb. I am… — Christian Audigier Copy Share Image
I have always felt the word 'advertising' is either a diminutive or derogatory term that kind of goes with stuff people don't… — Lee Clow Copy Share Image
When I'm approached by brands I use the kind of philosophy - I don't really get into a project unless I feel… — Marco Brambilla Copy Share Image
I think that the strategy around FYI is really a corporate strategy, and that's that every one of our brands that we… — Nancy Dubuc Copy Share Image
After all the stuff that I've been through, I'm trying to rebuild my brand and be true to who I am, and… — Logan Paul Copy Share Image
I think that my peers deserve more than products to buy wrapped up in advertising. We need ideas to share and causes… — Adora Svitak Copy Share Image
Relationships with the media are really important. The media has a more important voice today than it has ever had. We don't… — Marc Benioff Copy Share Image
Google was founded to get information to everybody. A by-product of that strategy is that we invented an advertising business which has… — Eric Schmidt Copy Share Image
“What is YOUR personal brand? How are you packaging your unique talents, style, personality and/or products to represent who you are, what… — Anonymous Copy Share Image
When I read in Fortune magazine that Warren Buffet, the billionaire investor and one of the world's richest men, was investing in… — David Bach Copy Share Image
Well, I think everyone would agree that Vince McMahon, although he doesn't get it right every time, he gets it right most… — Ted DiBiase Sr Copy Share Image
I did everything, I thought I was going to be in marketing, then I thought advertising then I thought I was going… — Jeremiah Brent Copy Share Image
Internet marketing entrepreneurs have truly opened my eyes to just how important a quick turnaround time can be. Often times, an interview… — Marc Ostrofsky Copy Share Image
You don't need a corporation or a marketing company to brand you now: you can do it yourself. You can establish who… — Ray Allen Copy Share Image
“retailers are developing their own brand equities via impressive private label strategies (see Chapter 9) and will begin seeing brand premiums being… — Greg Thain Copy Share Image
I think when you follow a band, you're following a - and I don't like to use the term 'brand,' but you… — Geoff Downes Copy Share Image