I despise politics. There is no room for it in a company. My life is going to be way too short to… — Tim Cook Copy Share Image
Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things… — Tim Cook Copy Share Image
I learned that focus is key. Not just in your running a company, but in your personal life as well. — Tim Cook Copy Share Image
From an app point of view, if you looked at innovation on the PC, you'd be hard pressed to find companies innovating.… — Tim Cook Copy Share Image
Eighty percent of our revenues are from products that didn’t exist 60 days ago. Is there any other company that would do… — Tim Cook Copy Share Image
I think of a traditional CEO as being divorced from customers. A lot of consumer company CEOs - they're not really interacting… — Tim Cook Copy Share Image
The most important thing is, Do you have the courage to admit that you're wrong? And do you change? The most important… — Tim Cook Copy Share Image
With hacking getting more and more sophisticated, the hacking community has gone from the hobbyist in the basement to huge sophisticated companies… — Tim Cook Copy Share Image
I'm speaking to you from Silicon Valley, where some of the most prominent and successful companies have built their businesses by lulling… — Tim Cook Copy Share Image
We are the most focused company that I know of or have read of or have any knowledge of. We say no… — Tim Cook Copy Share Image
The reality is that if you - let's say you just pulled encryption. Let's ban it. Let's you and I ban it… — Tim Cook Copy Share Image
I think each person, if you're a CEO, the most important thing is to have - to me, is to pick people… — Tim Cook Copy Share Image
Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and… — Tim Cook Copy Share Image
Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those… — Tim Cook Copy Share Image
Maybe law enforcement would like the ability to turn on the camera on your Mac. — Tim Cook Copy Share
The sidelines are not where you want to live your life. The world needs you in the arena! — Tim Cook Copy Share
Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition. — Tim Cook Copy Share
It's hard to edit. It's hard to stay focused. And yet, we know we'll only do our best work if we stay focused. And… — Tim Cook Copy Share
The reality is, is that we love competition, at Apple. We think it makes us all better. But we want people to invent their… — Tim Cook Copy Share
From an app point of view, if you looked at innovation on the PC, you'd be hard pressed to find companies innovating. The list… — Tim Cook Copy Share
Without encryption, you and I wouldn't be able to do our banking online. We wouldn't be able to buy things online, because your credit… — Tim Cook Copy Share
We have never said that we're perfect. We've said that we seek that. But we sometimes fall short. — Tim Cook Copy Share
Those who try to achieve success without hard work ultimately deceive themselves-or worse-deceive others. — Tim Cook Copy Share
The pre-owned market allows us to reach customers who really want an Apple device but can't really reach that point. I think it is… — Tim Cook Copy Share
