Excited Quote by Walter Isaacson
““So Jobs and his team became excited about the prospect of building a phone that they would want to use. “That’s the best motivator of all,” Jobs later said.””
About This Quote
Source Book: Steve Jobs by Walter Isaacson, 2011
Jobs believed that wanting to use a product oneself is the strongest motivator for creating great technology.
In simple terms: People are driven to build things they personally want to use.
Key Takeaway
Design products you would love to own.
Themes
innovation
motivation
user‑centred design
product development
personal desire
Mood
inspirational
thought‑provoking
pragmatic
Type
design
philosophy
When to use this quote
- product brainstorming sessions
- user testing with personal use
- team motivation workshops
Key Concepts
intrinsic motivation
design philosophy
technology creation
Questions to Reflect On
- What products do you wish existed?
- How can personal bias be balanced with broader user research?
A Different Perspective
Personal desire may not align with market needs.
