Analysis Quote by Victor Cheng
““If you’re doing the analysis correctly, you are constantly drilling down one branch, discovering it’s not valid, revising your hypothesis (and often the branches of your issue tree), and then drilling down an entirely new branch. You do this over and over, all day long, in both consulting and case interviews. Drill down, pull up, revise the hypothesis, restructure the issue tree, drill down again ... lather, rinse, repeat.””
About This Quote
Source Book: Case Interview Secrets, Victor Cheng, 2012
Effective problem solving requires iterative hypothesis testing, constantly refining the issue tree by drilling down, discarding invalid branches, and rebuilding new ones.
In simple terms: Iterate hypotheses, prune bad paths, rebuild.
Keep testing and revising ideas.
Themes
Mood
Type
When to use this quote
- consulting projects
- case interviews
- business strategy development
- product troubleshooting
- research design
Key Concepts
Questions to Reflect On
- How do you know when to stop iterating?
- What criteria signal a branch is invalid?
May become time‑consuming if not balanced with decisive action.