About Quote by Tony Fernandes
“If you have a great product but no one knows about it, it's history.”
About This Quote
Source Interview: Business/Entrepreneurship discussion, 2010s
A great product alone isn’t enough; without visibility it fails, emphasizing the need for marketing and awareness.
In simple terms: Good products need promotion to succeed.
Invest in marketing as much as product development.
Themes
Mood
Type
When to use this quote
- startup launch
- new product rollout
- business planning
- sales campaigns
Key Concepts
Questions to Reflect On
- How will you make your product known?
- What channels best reach your audience?
Even the best product can fail if messaging is poor.