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Answer Quote by Tim Brown

“There is nothing more frustrating than coming up with the right answer to the wrong question.” quote by Tim Brown
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““There is nothing more frustrating than coming up with the right answer to the wrong question.””

Tim Brown

About This Quote

Source Interview: IDEO founder Tim Brown, 2015

Focusing on the wrong problem wastes effort even if the solution is correct.

In simple terms: Solve the right question first.

Key Takeaway

Identify the real problem.

Themes

innovation problem solving design

Mood

curious analytical

Type

design inspirational

When to use this quote

  • product development
  • research
  • strategy sessions

Key Concepts

systems thinking question framing

Questions to Reflect On

  • What assumptions are you making about the problem?
  • How can you test if the question is right?
A Different Perspective

It may underestimate the value of serendipitous discoveries.

3.3 out of 5 (5 ratings)

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