Answer Quote by Tim Brown
““There is nothing more frustrating than coming up with the right answer to the wrong question.””
About This Quote
Source Interview: IDEO founder Tim Brown, 2015
Focusing on the wrong problem wastes effort even if the solution is correct.
In simple terms: Solve the right question first.
Identify the real problem.
Themes
Mood
Type
When to use this quote
- product development
- research
- strategy sessions
Key Concepts
Questions to Reflect On
- What assumptions are you making about the problem?
- How can you test if the question is right?
It may underestimate the value of serendipitous discoveries.