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Approach Quote by Steve Gaynor

“The kind of approach that inspires me is taking what you've built and figuring out how to turn it into a new experience by expanding it smartly. The challenge is figuring out what's the best way to do that without totally jumping off of a cliff.” quote by Steve Gaynor
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“The kind of approach that inspires me is taking what you've built and figuring out how to turn it into a new experience by expanding it smartly. The challenge is figuring out what's the best way to do that without totally jumping off of a cliff.”

Steve Gaynor

About This Quote

Source Interview: Podcast “Design Thinking Today”, 2020

Innovation involves iterating on existing work, expanding it thoughtfully while managing risk.

In simple terms: Build on what you have, but do it carefully.

Key Takeaway

Iterate and expand responsibly.

Themes

innovation design risk management

Mood

analytical strategic

Type

business motivational

When to use this quote

  • startup pivots
  • software updates
  • product redesign
  • creative workshops

Key Concepts

product development creative iteration strategic planning

Questions to Reflect On

  • What criteria determine when to expand a product?
  • How can you test ideas without full commitment?
A Different Perspective

Risk of over‑extension leading to failure.

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