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Diamond Quote by Stephen Coles

“Luxury Diamond, an encapsulation metal engraving style, with its long triangular serifs, wide stance, and decorative details like the notched “R” and curvaceous figures. There is also a Text family with a full lowercase character set. Good for: Raising a product’s perceived value. Filling…” quote by Stephen Coles
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““Luxury Diamond, an encapsulation metal engraving style, with its long triangular serifs, wide stance, and decorative details like the notched “R” and curvaceous figures. There is also a Text family with a full lowercase character set. Good for: Raising a product’s perceived value. Filling horizontal space.””

Stephen Coles

About This Quote

Source Product Design Guide: Font Selection, 2019

Luxury Diamond is a decorative metal engraving style with distinctive serifs and details, useful for elevating perceived product value and filling space.

In simple terms: A bold, ornate font boosts product perception and fills layout gaps.

Key Takeaway

Use decorative fonts to enhance value perception.

Themes

design branding visual communication typography marketing

Mood

creative informative

Type

explanatory inspirational

When to use this quote

  • advertising
  • packaging
  • web design
  • UI mockups

Key Concepts

serif style visual hierarchy brand identity

Questions to Reflect On

  • Is the added visual flair worth potential readability loss?
  • How does font choice affect consumer perception?
A Different Perspective

May appear overly ornate for some audiences.

3.3 out of 5 (5 ratings)

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