““Heron Serif is a strong, no-nonsense, hard-nosed typeface ready to go to work. There is a solid monolinear quality to every weight and style — even the bold keeps this feeling, as it lacks the increased stroke contrast that sometimes makes an otherwise stoic face appear somewhat friendly, even whimsical. Still, Heron is not cold: if DIN is a German number-cruncher — a stickler for rules and regulations while devoid of personality — Heron is an American steelworker, tough as nails and steadfast on the job, but loose enough to get a little dirty and tell a tall tale.””
