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Amazon Quote by Seth Stephens-Davidowitz

“The impact has been so profound that when Amazon engineer Greg Linden originally introduced doppelganger searches to predict readers’ book preferences, the improvement in recommendations was so good that Amazon founder Jeff Bezos got to his knees and shouted, “I’m not worthy!” to Linden.” quote by Seth Stephens-Davidowitz
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““The impact has been so profound that when Amazon engineer Greg Linden originally introduced doppelganger searches to predict readers’ book preferences, the improvement in recommendations was so good that Amazon founder Jeff Bezos got to his knees and shouted, “I’m not worthy!” to Linden.””

Seth Stephens-Davidowitz

About This Quote

Source Article: The New York Times, “The Power of Amazon’s Recommendations”, 2017

Amazon’s recommendation system dramatically improved when using doppelganger searches, impressing even Jeff Bezos.

In simple terms: A new search method boosted Amazon’s book suggestions, astonishing its founder.

Key Takeaway

Embrace innovative data techniques for better personalization.

Themes

technology innovation personalization leadership

Mood

impressed astonished optimistic

Type

business technology inspirational

When to use this quote

  • e‑commerce
  • content curation
  • marketing strategy
  • product development

Key Concepts

machine learning collaborative filtering algorithmic recommendation

Questions to Reflect On

  • How can companies balance algorithmic power with user privacy?
  • What safeguards are needed for recommendation systems?
A Different Perspective

Reliance on algorithmic predictions can reduce human judgment and privacy.

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