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English Quote by Rosabeth Moss Kanter

“You can always buy something in English, you can't always sell something in English.” quote by Rosabeth Moss Kanter
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“You can always buy something in English, you can't always sell something in English.”

Rosabeth Moss Kanter

About This Quote

Source Book: The Change Masters, Rosabeth Moss Kanter, 1983

Language shapes market dynamics; English dominates commerce, but proficiency alone doesn't guarantee success in sales.

In simple terms: English helps buy, but selling needs more.

Key Takeaway

Develop cultural and relational skills beyond language.

Themes

business communication globalization

Mood

pragmatic analytical

Type

business educational

When to use this quote

  • international trade
  • customer relations
  • marketing strategy
  • language training

Key Concepts

market dynamics language barriers

Questions to Reflect On

  • What skills complement language in sales?
  • How do cultural differences affect negotiation?
A Different Perspective

Relying solely on English can miss local nuances and trust.

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