First time Quote by Reggie Fils-Aime

When the DS was first announced, our focus really was on communicating to consumers and to developers the innovation that's in that unit: two…

— Reggie Fils-Aime

Even before the advent of smart devices, we employed touchscreens for our games with Nintendo DS, and we also adopted accelerometers for our Wii…

— Satoru Iwata

DS not only changes Nintendo, it changes our industry.

— Reggie Fils-Aime

We've always anticipated that, as Nintendo would demonstrate business potential with an idea, others would follow. And we believe that based on history -…

— Reggie Fils-Aime

The brand new user interfaces that Nintendo invented often faced skeptical views before a hardware launch but wound up becoming de facto industry standards.

— Satoru Iwata

I think Nintendo is fortunate, having been in this business for over 30 years, to really understand the dynamics and recognize that it's software…

— Reggie Fils-Aime

The fact that the Nintendo 3DS business is backwards compatible incentivizes us to get as many new consumers into the core DS platform as…

— Reggie Fils-Aime

In the case of the Nintendo 3DS, it's supposed to be the successor to Nintendo DS. As soon as the development of the original…

— Satoru Iwata

Nintendo has been a very unique company because it's not just hardware but also one of the major software publishers. Because it is in…

— Satoru Iwata

Nintendo prides itself in being a technology-driven, mass-market, entertainment company.

— Reggie Fils-Aime

The advantage for Nintendo is that we always try to do things that other companies don't try to do. That is something that the…

— Satoru Iwata

Here's a hypothesis I seriously believe: If there hadn't been a 'Pokemon' game, maybe the market for handheld game devices would have gone extinct.

— Satoru Iwata