Consumption Quote by Peter Saville

The design of everyday things is in great danger of becoming the design of superfluous, overloaded, unnecessary things.

— Donald A. Norman

Design is not the act of amazing an audience with the novelty of forms or materials; it is the originality that repeatedly extracts astounding…

— Kenya Hara

As designers we have a great responsibility. I believe designers should eliminate the unnecessary. That means eliminating everything that is modish because this kind…

— Dieter Rams

It seems to be a law of design that for every advantage introduced through redesign, there is an accompanying unintended disadvantage.

— Henry Petroski

As consumers we are incredibly discerning, we sense where has been great care in the design, and when there is cynicism and greed.

— Jonathan Ive

Good design is ubiquitous and forever.

— Massimo Vignelli

A lot of what we are doing is getting design out of the way.

— Jonathan Ive

Design exists to serve some purpose.

— Paula Scher

A product which is unceremoniously wasted to landfill at end of life surely can't be considered good design!

— Neil Tierney

Design is an unknown.

— Geoffrey Beene

I believe designers should eliminate the unnecessary. That means eliminating everything that is modish because this kind of thing is only short-lived.

— Dieter Rams

Everything I have designed is absolutely unnecessary,

— Philippe Starck