Advertisements Quote by P. T. Barnum
“Politeness and civility are the best capital ever invested in business. Large stores, gilt signs, flaming advertisements, will all prove unavailing if you or your employees treat your patrons abruptly. The truth is, the more kind and liberal a man is, the more generous will be the patronage bestowed upon him.”
About This Quote
Source Speech: Business Advice, 19th Century
Kindness and civility attract customers more reliably than flashy marketing.
In simple terms: Politeness builds lasting business.
Key Takeaway
Treat people with respect.
Themes
customer service
kindness
reputation
marketing
trust
Mood
optimistic
pragmatic
Type
advice
inspirational
When to use this quote
- retail
- hospitality
- online commerce
- client relations
Key Concepts
social capital
emotional intelligence
Questions to Reflect On
- Can kindness compensate for bad service?
- How to balance courtesy with firm policies?
A Different Perspective
Politeness alone may not overcome poor product quality.
![“There's a fantastic, thousand-page book by David Thomson about [David O. Selznick]. Again, it's not the best argument or the best advertisement for his story, because most people aren't going to read a thousand-page book. But I feel like the rise and fall and the work [Mayer] produced - not just…” quote by Karina Longworth](https://sms4smile.com/quotes/img-quotes/282/karina-longworth-26763_advertisements_there-s-a-fantastic-thousand-page-book-b_13508.jpg)
