Beginning Quote by Neil Blumenthal

When my three co-founders and I started Warby Parker in 2010, our primary intention was to sell good-looking, affordable eyewear online.

— Neil Blumenthal

“A personal brand is determined by what you have created, whom you have connected, and how you have made those people feel.”

— Ryan Lilly

It's important to build a personal brand because it's the only thing you're going to have. Your reputation online, and in the new business…

— Gary Vaynerchuk

“When the marketplace became crowded with scores of similar products that mostly did what they were supposed to do, companies focused less on selling…

— Greg Carlson

The Internet is the ultimate in brand-centered buying.

— Al Ries

“For many people and companies, the only place they are seen by others "in person" is on the Internet. Having a stand-out, consistent brand…

— Susan C. Young

The rules of engagement around building a brand have changed significantly over the past 10 to 15 years. Where companies at one time could…

— Howard Schultz

Building brands and helping people figure out their identity - as far as a business identity and everything - was kind of my niche.

— Richard Rawlings

“They evolve because of the experiences and resulting expectations of people as they buy, use, adapt, discuss and interact with the brand and the…

— Nicholas Ind

We've built a company that distributes a pair of eyeglasses to someone in need for every pair sold; that purchases carbon offsets; and that…

— Neil Blumenthal

A brand is the promise of an experience.

— Alexander Isley

It was something of a personal challenge for me to come up with a business suitable for the Internet world and the Internet age.

— David Tang