Come Quote by Mindy Grossman
“The days of trying to get a consumer to come to you are over. You really have to be in the consumer's world, wherever, whenever and however.”
About This Quote
Source Speech: Consumer Engagement Strategies, 2019
Traditional marketing that waits for consumers is outdated; businesses must meet consumers wherever they are, using omnichannel approaches.
In simple terms: Old marketing is dead; be where consumers are.
Key Takeaway
Adopt omnichannel, meet consumers everywhere.
Themes
marketing
consumer behavior
technology
strategy
Mood
strategic
forward‑looking
Type
business
practical
When to use this quote
- retail
- e‑commerce
- social media
- mobile apps
Key Concepts
digital transformation
customer experience
omnichannel
Questions to Reflect On
- How will you integrate channels seamlessly?
- What tools help you stay present?
A Different Perspective
Implementation can be costly and complex.
![“Everything is deeply affected by the dominant culture. Consumerism is huge in the US. This is by far the wealthiest [nation], but also the biggest consumer in the world. Which means that a lot of things get used, a lot of things get wasted, and a lot of things get churned out in ways that are…” quote by Wangechi Mutu](https://sms4smile.com/quotes/img-quotes/b25/wangechi-mutu-11352_affected_everything-is-deeply-affected-by-the-dom_1200391.jpg)
