Autobiography Quote by Michael Korda
“For a book publisher, there is hardly a more dangerous category than that of celebrity autobiography. Forget who it's by, most books of this kind not only fail but fail big, since they are invariably expensive.”
About This Quote
Source Book: The Book Publishing Industry, 1975
Celebrity autobiographies often fail commercially and are overpriced, making them risky for publishers.
In simple terms: Celebrity memoirs are usually costly and unsuccessful.
Assess market demand before publishing.
Themes
Mood
Type
When to use this quote
- acquisition decisions
- pricing strategies
- marketing plans
Key Concepts
Questions to Reflect On
- What drives sales of low-quality memoirs?
- Can pricing be adjusted to improve sales?
Readers may still buy for fame, despite poor quality.